Finding the right domain name for your intended internet and online business can truly be a daunting task if you are not well-versed on how to get one.? With so many hosting companies available, it is difficult not to get overwhelmed and make a mistake that may adversely affect your business.? Following are some tips that may guide you in securing a domain name.
If possible, include a location or keywords in your domain name. ? If your business caters to a specific geographical area, put the location in your domain name.? You can also put the most significant keyword for the industry your business belongs to.? This will help your business appear at the top of the list in various search engines.
Register yourself as the owner. ? Make sure that whoever registers the name on your behalf does so under your name as the internet and online business owner and that you are the primary administrative contact.? To put it simply, if it is not in your name, you cannot sell it if you later intend to, for profit.
Never forget to renew your registration ? Forgetting to renew registration may lead to the demise of your online business.? You will lose contact with clients through the website, especially if someone else buys the domain name you previously owned.? It may help to set up an auto-renew payment system or an upfront registration for 5 to 10 years just to make sure you will not overlook the renewal.
Do not use abbreviations, dashes, numbers or special characters in your domain name. ? The name must be catchy and easy to remember.? It must also encapsulate what the business is all about.? It must be a name that can easily be spread by word of mouth.
Do not go for extensions other than .com ? Once you register a domain name, you will get a lot of offers to buy other versions such as .net and .co which really are not necessary for most small businesses.? This will only be important when you are patenting a product or safeguarding a trademark.? If you think competitors will be interested in getting the other versions of the same name, then it might be worth the investment.
Check the history of the domain you are buying.
? A domain name that is too similar to a popular trademark may face legal troubles.? If you think your name is in a similar position, you may consult a lawyer.? You can also check out a website that can list similarly named websites as your internet and online business.
Source: http://www.haz-split.org/business-security/internet-and-online-business-securing-a-domain-name.html
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